a) Search station and see the amenities that available around the station
b) The user wants to know their coach position and navigate them to the seat location from their location also need to show where the amenities located in the railway station
c) Tracking train & amenities without internet
Those aged between 18-65 of all genders. These people are usually placed in large metropolitan cities like Mumbai, Delhi and Pune who belong to the middle- and upper middle-class groups of society.
Stakeholder Interview
Competitive Analysis
Define Persona
Heuristic Evaluation
Analytics Reviews
Card Sorting
Sitemap
Page Flow
Wireframe
Visual Design
Usability Testing
Accessibility
A/B Testing
Design Sprints
Style Guide
Mockups
To start with our UX process we conducted stakeholder
interviews to understand the business needs, Intended
users and who all are our competitors.
Heuristic evaluation is a usability checklist for websites and apps, created by Dr. Jakob Nielsen. We conducted the expert review based on the 10 Heuristic principles. According to the heuristic evaluation conducted, the current website has Usability roadblocks which needs to be resolved by improving or redesigning the website.
Next step was to do a thorough Competitor Analysis, which gives insight strength and weakness of competitor.
By this method competitor’s weakness can be rectified to make our application better.
Personas are wonderful tool to document and understand
your users. After stakeholder interview, when we come to
know about our intended users, we create virtual users
which represent group of large audience. These template
later help us to perform user research.
Ideate - Sketch the ideas, evaluate & Note down strong ideas in Paper Sketches. They are useful to test initial ideas early and quickly. They can be quickly modified, even during a session. Paper Prototypes make collaborative design easier and they are fun.
UX team meet up for brainstorming sessions on various design concepts to come up with best idea. This session really helpful to create rough idea before going for any official wireframe which will be a deliverable to client
We shaped the visual designs in order to elicit user responses and behavior's that suit the use and purpose of the product. We took care of small details of a product’s aesthetics which could play a significant role in the design of the user experience.
